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SMM glossary

Every confusing word you'll see on an SMM panel, explained in one line — with a longer explanation one click away.

Broadcast Channel

A one-to-many chat on Instagram for sending updates to followers.

Cancel Button

Lets you cancel an active order and get the undelivered part refunded.

Collab Post

An Instagram post published jointly on two accounts.

Concurrent Viewers

People watching a live stream at the same moment.

Custom Comments

Comments written by you and posted from different accounts.

Drip-Feed

Delivering an order in several smaller batches over time.

Drop Rate

The percentage of delivered followers or likes that disappear over time.

Engagement Rate

Interactions divided by followers, shown as a percentage.

Explore Page

Instagram's discovery feed of recommended posts.

High Retention (HR) Views

Views where the viewer watches a significant part of the video.

Impressions

The total number of times your content was displayed.

Lifetime Refill

Refills are available for as long as the service is active.

Monthly Listeners

Unique Spotify listeners of an artist in the last 28 days.

Non Drop

A service expected to keep its delivered numbers with little or no decline.

Organic Growth

Followers and engagement gained without paying for them directly.

Partial Order

An order that stopped before delivering the full quantity.

Random Comments

Generic positive comments chosen by the service.

Reach

The number of unique accounts that saw your content.

Refill

A guarantee that dropped followers, likes or views are added back within a set period.

Remains

How much of an order is still left to be delivered.

Runs and Interval

The two settings that control a drip-feed order.

Shadowban

A slang term for content being shown to fewer people without notice.

SMM API

A way for software to place and track SMM orders automatically.

SMM Panel

A website where you buy social media engagement like followers, likes and views.

SMM Reseller

Someone who buys SMM services wholesale and resells them to clients.

Social Proof

People trusting something because others seem to trust it.

Speed (per day)

The maximum quantity a service delivers in a day.

Start Count

Your follower, like or view count at the moment the order started.

Start Time

How quickly an order begins after you place it.

Telegram Premium Members

Members who have Telegram Premium subscriptions.

UPI

India's instant bank-to-bank payment system.

USDT (TRC20)

A dollar-pegged stablecoin sent on the Tron network.

Watch Time

Total time viewers spent watching your videos.

WhatsApp Channel

A one-way broadcast feature on WhatsApp for brands and creators.